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By: Fredrick Mutooni

I need to do whatever it takes to introduce Steve Blank ideas and books to Africa continent because over there they are in the dark side of the world as far as startups are concerned

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By: Jim_holland

Love the image and the concise lessons here. I think this should be a poster that every product leader (product manager, product marketing manager and CxO) has on their wall.

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By: chandra dekeyser (@chandradekrio)

Many Africans are self starters and millions own a 1 person/1 family business. Not that dark there although Entrepreneurship is needed there … & in Europe too

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By: JB

Looking at this, I can’t help but wonder if all the IBM folks who worked so hard (I’m talkin’ years ago) to perfect graphical process flows and decision trees are rolling over in their graves or...

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By: samuel

The start up owner’s manual is totally unavailable here in Nairobi, East Africa. Not even in leading bookstores. Any convenient ideas on how to go about the purchase??

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By: JOB

How does Blank’s Customer Development Theory understand Apple entering markets (music, mobile phone) without testing their ideas prior to massive rollouts?

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By: steveblank

Anytime you think you’re Steve Jobs, feel free to skip Customer Development. steve

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By: Biás Csongor

Jobs created new markets with his innovations…due to there was no market, he couldn’t ask potential customers for their direct feedback.. however it’s rarely the case.. and still in this case you...

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By: Snehal Patel

Hey Steve, Sorry for the long comment! I’m the founder/CEO of Sokikom–an online program that helps k12 teachers improve student behaviors and improve student math achievement in the common core. I’ve...

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By: Fredrick Mutooni

I need to do whatever it takes to introduce Steve Blank ideas and books to Africa continent because over there they are in the dark side of the world as far as startups are concerned

View Article

By: Jim_holland

Love the image and the concise lessons here. I think this should be a poster that every product leader (product manager, product marketing manager and CxO) has on their wall.

View Article

By: chandra dekeyser (@chandradekrio)

Many Africans are self starters and millions own a 1 person/1 family business. Not that dark there although Entrepreneurship is needed there … & in Europe too

View Article

By: JB

Looking at this, I can’t help but wonder if all the IBM folks who worked so hard (I’m talkin’ years ago) to perfect graphical process flows and decision trees are rolling over in their graves or...

View Article


By: samuel

The start up owner’s manual is totally unavailable here in Nairobi, East Africa. Not even in leading bookstores. Any convenient ideas on how to go about the purchase??

View Article

By: JOB

How does Blank’s Customer Development Theory understand Apple entering markets (music, mobile phone) without testing their ideas prior to massive rollouts?

View Article


By: steveblank

In reply to <a href="https://steveblank.com/2012/12/12/customer-development-in-a-diagram/customer-development-in-a-diagram/#comment-47729">JOB</a>. Anytime you think you're Steve Jobs, feel...

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By: Biás Csongor

In reply to JOB. Jobs created new markets with his innovations…due to there was no market, he couldn’t ask potential customers for their direct feedback.. however it’s rarely the case.. and still in...

View Article


By: Snehal Patel

Hey Steve, Sorry for the long comment! I’m the founder/CEO of Sokikom–an online program that helps k12 teachers improve student behaviors and improve student math achievement in the common core. I’ve...

View Article
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